实施移动应用的框架思考
利用移动技术为客户提供更好的服务已经成为企业毋庸置疑的选择,但是如何规划和实施移动应用仍然困扰着企业变革的实践者和决策者。
Column 3: InformationModel –What information is needed and how they are presented to the customers?
Column 4: TechnologyModel –What technology considerations are required to build the mobile application?
The burning question you might have at this point is how to get started? Look at two basic dimensions (1) what is theROI and value propositions for the first project as mentioned above and (2) how can existing web applications be turned into a mobile application with relatively less effort.
Examine the_chart below the two dimensions are the X and Y axis. The size of the bubble represents the size of the investment. The top right quadrant is the low hanging fruit, but whether you pick the larger bubble or the small onesis a matter of risk appetite.
Summary
If you were wishing that your solution would not be a throw away, review the matrix and at least generate a healthy discussion. The list of questions will not be exhaustive by any means, but they should get you started in the right direction.
If you are looking for a proof of concept only, you would still find this a useful guide as there are still costs associated with such an activity. It does not matter all that much whether you go top down or bottom up. At any rate, take your thinking from one end to the other, you would have covered all the bases and the stakeholders in your business will appreciate the due diligence effort beforehand. Every company wants to have a presence in the market with their real game changer application or at least a token presence at the very least. This time won’t be any different. Here's the compromise -- all the requirements to do the right things don't have to all be done at once. Get the strategy right, and then plan your roadmap one piece at a time.
作者介绍 Steven Cheung ,HCL大中华区负责人。HCL信息技术是全球领先的系统集成和IT服务公司,致力于帮助客户推动核心业务的进步和发展。HCL在全球拥有88000名员工,业务遍及31个国家。
责编:张鹏宇
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